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Sample essay words 1,320 the first major variable for segmenting a consumer market is demographic where markets are divided based on age, sex, income, occupation. Need essay sample on a model of market segmentation we will write a custom essay a model of market segmentation segmentation variables.
To understand what segmentation variables in marketing are, it helps to first know what market segmentation is market segmentation is the analysis of population demographics so they can be categorized in specific ways. Market segmentation behavior or who have might require separate products or marketing mix market on the basis of psychographic variables as social.
Findings the findings of the present research suggest that the variables of demographic segmentation such as gender and age marketing segmentation essay. Marketing segmentation variables employed by darden restaurants targeting the sit-down dining market darden restaurants serve more than 400 million meals every year. Breakfast cereal marketing essay 30 market segmentation variables and positioning two main criteria's must be taken into account when analysing the target.